Every BDC manager we've ever worked with said the same thing: the leads are coming in, the system is killing them. Auto-replies that read like robots. Follow-up that dies on day three. Attribution that stops at "showroom visit" and never makes it to the funded deal. Louie answers every lead in 60 seconds, works warm follow-up for weeks, and ties the source all the way to the contract.
These aren't survey answers — they came off the BDC floor. Same six complaints, every shop, every state. Louie was built to kill each one.
10pm lead lands. No rep on shift. Customer gets an auto-reply that says "we'll get back to you Monday." By Monday they bought from the competitor that answered at 10:03pm.
"Thanks for your interest in the 2024 Tacoma! When would you like to come in?" — same line to the Camry shopper, the trade-in inquiry, and the financing question. Customer feels nothing.
Rep calls Day 1. Texts Day 2. Maybe an email Day 3. Then silence. Lead that would have bought week 4 buys somewhere else.
You spend $40K on AutoTrader, $25K on dealer.com, $15K on Facebook. You have no idea which source funded what. Budget meetings are guesswork.
Open CRM. Open dialer. Open text tool. Open email. Log the call in two places. By the time the rep makes 30 calls, half the shift is gone.
Customer books for Saturday at 11. Doesn't show. Nobody calls them. Next Saturday they go somewhere else.
Everything below is built, in the demo, and runs against your lead sources the moment you connect. Your shop license covers every BDC rep, every shift, every lead source — 3 seats included ($500 each after).
Every source — ADF, web form, third-party, walk-in, phone — into one queue. Auto-deduped, scored, routed to the right rep based on skill and availability.
AI personalizes the first response in under 60 seconds. References the exact vehicle, answers the inquiry, offers two appointment slots. Runs 24/7.
30-day warm cadence. AI varies the content, channel (text/email), and tone based on lead behavior. Hands off to rep the moment lead re-engages.
In-app messaging from your shop's number and email. Templates one-tap. TCPA opt-out tracked. Read receipts, threading, attachment-aware.
Auto-confirms at 24hr and 2hr. AI handles reschedule replies without rep involvement. Calendar sync with reps and floor manager.
Fires the moment the appt window closes. Auto-text + rep callback task + reschedule offer with optional incentive. Recovers ~40% of no-shows.
Every funded deal tagged back to the original lead source, campaign, and rep touch sequence. Cost-per-funded live, by source, by week.
AI listens to live calls, flags coachable moments — weak openers, missed appointment ask, lost objection. Rep dashboard + manager view.
Every source ranked by cost-per-funded, lead-quality score, time-to-close. Heatmap surfaces which campaigns to cut, which to scale, this week.
Below is exactly what a BDC manager sees from the morning shift open through lunch. Same workflow runs on the BDC monitor, the rep workstations, the manager's phone walking the floor.
Modeled on a 6-rep BDC, average overnight queue of 40–60 leads, 8 appointments due to land in the shift.
47 overnight leads in queue. AI already replied to all 47 with personalized first touch — avg response time 38 seconds. 12 already replied back.
AI ranked the 12 replies by purchase signal. 5 flagged hot — specific vehicle, financing question, ready-to-test-drive language. Routed to reps for live call.
Each rep opens their assigned hot leads. Talk track loaded for the source (AutoTrader vs Facebook vs web), the vehicle, the FICO band where pulled.
8 appointments due today. Confirmation engine auto-texted at 24hr last night. 6 confirmed, 1 reschedule (AI handled), 1 needs rep callback — task queued.
Coaching AI flagged Rep B missed the appointment ask on 2 of last 3 calls. Walk-by coaching with the exact moments cued in your dashboard.
10am appointment never showed. Recovery sequence fired at 10:30 — text out, callback task, $200 reschedule incentive offered. Reply landed by 11:15.
Source ROI heatmap: Facebook campaign launched Monday is running 3x cost-per-funded vs AutoTrader. Pause flagged. One-click to budget review for owner.
3 funded so far (attribution live), 9 appointments confirmed for afternoon, 47 overnight leads now at 47 touched, 12 in active conversation. Walk out clean.
Same sources. Same reps. Same spend. The difference is whether your $80K/month ad budget converts or evaporates.
| Task | Old way (CRM + dialer + texts + email) | Louie way |
|---|---|---|
| First-touch response | 41-min average; after-hours dies | 52 seconds, 24/7, AI-personalized |
| Reply quality | Template blast, no inquiry context | References exact vehicle and question |
| Followup duration | 3 days, dies on the vine | 30-day warm cadence, behavior-aware |
| Channels per rep | 4 separate tools, log in two places | One screen, click-to-call, text, email |
| Appt confirmation | Rep remembers, mostly forgets | Auto-confirm at 24hr and 2hr |
| No-show recovery | Rarely happens, leads churn | Recovery cadence fires on window close |
| Source attribution | Stops at showroom visit, guessed | Lead source → funded deal, cost-per-funded live |
We claim: the simulation engine — 3.7M+ AI deal simulations across realistic BDC archetypes — models a 41-min → 52-sec response time, 47% appt-set rate, 68% show rate, and 14% lead-to-funded against the scattered-tool baseline most shops still run. Full methodology at /money.
We don't claim: every BDC will hit 14% lead-to-funded the first month. Lead source mix, market velocity, finance shelf, and rep tenure matter. The mechanism is mechanical: faster response + personalized first touch + warm follow-up + recovery + clean attribution = more funded deals per lead spent. The size of the lift depends on your starting baseline.
$9,995 per rooftop, one-time. Every BDC rep, every lead source, every shift included. 3 seats included ($500 each after). No "BDC module" upgrade SKU. Group discounts -10% to -30%.